What Is Nutrient-Rich(TM) Produce?

Problem: Scientific studies show the nutrient density of fruits and vegetables has significantly decreased since 1940, with nutrient losses as high as 81%.

Solution: Grow and consume Nutrient-RichTM produce. Think of the possibilities! What if one could select and grow a variety of food plants with genetics that produce maximum nutrition, such as vitamins, minerals and antioxidants? Then, what if one could give these plants everything they need to be able to express their genetic potentials? Wow! We could have some truly great food!

Fortunately, this work is beginning to be done. Some produce is being selected on the basis of phytonutrient density. And, yes, we have the technology to test for what the plants need to help them produce optimally. The resulting plants produce huge yields of wonderful tasting, Nutrient-RichTM food. Beyond that, some people have noticed that the produce has an incredibly long shelf life. Also, this is all accomplished in a very environmentally-friendly way.

Now let’s take this produce (which tastes so good that children select it over junk food) and feed it to humans. What are the possibilities? We start with full-spectrum mineral nutrition. Not just the minerals you read about on One-A-Day® and Centrum® bottles, but also many trace elements such as vanadium and strontium—elements often overlooked, but important for optimal health. Vitamin and antioxidant content is also higher in Nutrient-RichTM foods. There are many components to food—thousands of phytonutrients—many of which act as antioxidants, or perform other functions in the body such as assisting with cellular communication. The production of healthful and flavorful food compounds is maximized by the careful process of growing Nutrient-RichTM foods.

One interesting phenomenon shown in field reports and preliminary data is a difference in blood glucose response to fruits grown under the varying cultivation techniques. The fruits from the nutrient-balanced system showed a much flatter glucose response curve than the same cultivar of conventional fruits, which displayed the typical rapid glucose spiking and subsequent fall to a below-baseline hypoglycemic reading. The implications are especially important for people with diabetes and weight problems. One long-time researcher in the field feels that 70% of diseases could be prevented by regular consumption of nutrient-balanced foods.

This is an emerging field, ripe with possibilities! However, the research has only just begun. Funding of detailed, controlled research is needed to move Nutrient-RichTM foods forward into the mainstream so that millions of people and our environment will benefit.

For more information on Nutrient-RichTM foods contact:

Jana Bogs, DN, PhD (located on the Big Island of Hawaii)

Can Nutrient-Rich Foods Influence Weight Loss?


I have been interested in health and fitness since I was young, so I decided to become a nutritionist. After working in that field for a while, I realized that our foods are not as nutritious as they once were (there are several scientific studies proving this). Always being one to optimize, I decided to “go back to the dirt” and learn how to “create health from the soil up”. My thought is–“Perfect Soil, Perfect Food, Perfect Health”. I term my research “Going Beyond Organic to Nutrient-Rich”.

How does this relate to weight loss? My theory is that if the body is ideally nourished, it will be able to function optimally. We will feel great and not crave excessive food because we are nourished!

Riding the Next Wave in the Nutrition Marketplace

Every nutritional products company needs truly innovative products that make real differences in people’s lives. Nutrient-Rich Foods are what will take nutrition to the next level for improving human health and longevity.

Agricultural practices have resulted in a decrease of nutrient density in foods. There has also been a concomitant increase in toxic chemical content, not only from agricultural chemicals, but also from poor plant metabolism which may result in harmful constituents such as mycotoxins. As a clinical nutritionist I became keenly aware of these problems. This ignited my passion to “create health from the soil up”. To accomplish this I delved into how soil science, horticulture, and food science affect human and animal nutrition. I am well educated in and out of universities. I was spurred to get a PhD in Horticulture and Food Science & Safety to become a research scientist and consultant. I explore the cutting edge of what is possible in nutrition, for example, examining the differences in blood glucose response from fruits grown under varying cultivation systems. Optimal cultivation systems produce healthy plants which produce healthy humans and animals.

I focus on techniques which help plants to fully express their genetic capacity. Careful growing practices which allow for full genetic expression may result in production of plant tissue compounds with extraordinary human health benefits. I term this “Going Beyond Organic to Nutrient-Rich”. Nutrients which are “life-complexed” by plants may be better utilized at the cellular level. For example, mined calcium products may contribute to calcification of soft tissue—aging(!), whereas calcium complexed through plant metabolism may be properly utilized by the body. Furthermore, a larger percentage of the nutrients in plants grown in optimally-balanced soil versus poorly-balanced soil may be incorporated into body tissue as opposed to being excreted.

Beyond the resulting full-spectrum, balanced nutrition, additional benefits include improved flavor and greatly extended shelf life. With proper growing techniques, plant pest and disease pressure are naturally decreased without the use of toxic chemicals, which then results in a cleaner environment. So it is truly a win-win-win-win situation for all concerned—the food producer, the marketer, the consumer and the environment. I believe it is possible for our world to sustainably produce high quality food which supports all life physically, mentally, emotionally and spiritually.

With the advent of the continually growing market awareness of the value of organic nutritional products, the time has come for the next step—“Beyond Organic” foods and supplements. Some farmers understand how to grow “Beyond Organic” foods, but they need a better marketing system. I will enjoy working to procure these authentic “Beyond Organic” ingredients and, together with a team, perform analytical and clinical trials to further establish their efficacy. We will then use these superior ingredients to create supreme quality, nutrient-rich products with which we will create the next wave in the nutrition world marketplace. My broad background in agriculture and nutrition, including sales, marketing, clinical work, and R&D have given me the expertise and connections to make this happen. I still need a great team and funding to make it happen. If you, or some people you know, are interested in being part of this exciting ride, I look forward to speaking with you on how we may work together.


Jana Bogs, PhD